
If Picks and Shovels had one more chapter
I published the book in 2025. The chapter I would add now is about marketing to agents, and the part I got wrong is more interesting than the part I would add.
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I published the book in 2025. The chapter I would add now is about marketing to agents, and the part I got wrong is more interesting than the part I would add.
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Marketing is communication. Apps are how you communicate at scale to a team that is never in the same room. Three I built, and the one rule that decides whether it was worth it.
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