Picks and Shovels: tech marketing for the AI era.

I wrote the book on developer marketing. Literally. Picks and Shovels hit #1 on Amazon.

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Digital Marketing

Articles and guides about Digital Marketing.

Digital marketing for product-led growth (PLG) developer products
Product-led growth (PLG) enables you to focus your entire customer-facing SaaS business on a common goal: get people to sign up for your product. Once someone has signed up for your product, then a sa...
Nov 3 2022