About Me

25 years of turning developer tools into market leaders.

I started my career as a developer. Then I became the person who convinced other developers to use the tools I believed in. Thirty years later, I have led marketing and developer relations at some of the most influential technology companies in the world, as well as some of the fastest-growing startups.

I love my current role at Supabase. I am not looking for a full-time job. But I am available for advisory roles, board positions, and short-term projects where my experience can make a difference.

If your team is in transition, if you are between marketing leaders, or if you just need someone who has been in the trenches to help you figure out what to do next, I can help.

Experience

I have built and led teams at companies ranging from fast-growing early-stage startups to the largest technology companies on the planet.

Sun Microsystems

Java Evangelist

Microsoft

Director

AWS

Director of Marketing + Evangelism

Publications

I have been writing about technology for almost three decades.

Advanced Java Networking

1997

JavaBeans Developer's Resource

1997

Picks and Shovels

Marketing to Developers During the AI Gold Rush

2024

Buy now

Cover coming soon

Coming soon

The Midnight Coder's Children

A thriller about a cyberattack on the global financial system. A late software pioneer's children must decode her secrets to stop it.

September 2026

Learn more

How I can help

I am not a consultant who writes reports and disappears. I roll up my sleeves and work alongside your team to get things done.

Advisory

Strategic guidance for founders and executives navigating developer marketing. I help you avoid the mistakes I made so you can make new, more interesting ones.

Board-level marketing strategy
Go-to-market planning
Fundraising narrative development
Competitive positioning

Interim leadership

Your VP of Marketing just left. Your CMO search is taking longer than expected. I can step in and keep the machine running while you find the right permanent hire.

Team leadership and management
Campaign execution oversight
Vendor and agency management
Recruiting support

Coaching

I have hired, managed, and mentored hundreds of marketers. I can help your team level up through hands-on coaching and training.

1:1 executive coaching
Team workshops and training
Career development guidance
Marketing org design

Let's talk

I am always happy to chat with founders, executives, and marketing leaders who are trying to figure out how to reach developers. No pitch, no pressure. Just a conversation.

Get in touch

hello@strategicnerds.com